Bryan Fitzpatrick, Associate A.D. for Strength, Conditioning, and Sports Performance at the U.S. Naval Academy (MD), provides a behind-the-scenes look at the unique challenges and expectations faced by midshipmen-athletes.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.












