Brian Moore, Supervisor for Interscholastic Athletics at Prince George’s County Public Schools (MD), reflects on the learning curve that comes with stepping into the role of athletic director. Moore unpacks the lessons he’s learned since his early days as a new AD — from branding and mentorship to fundraising, GPA tracking, eligibility checks, and managing 20+ programs fairly and equitably.
Unifying Athletic Department Culture
When high school athletic directors clearly define values, communicate consistently, and align coaches under one vision, it turns separate teams into one thriving department.
