Trenton Smart, Director of Sports Performance at Mason (OH) High School, explains his approach to expanding athletics through collaboration, strategic management, and community support. Hear how he works alongside administration and coaching staffs to make changes that improve the performance of every student-athlete.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.












