Whether you’re on the field, in the weight room, or running into burning buildings, hydration is essential. In this video, Rob Verhelst (City of Madison Firefighter), Carlo Alvarez (Head Strength Coach at University School), and Allison Maurer (Associate AD of Student Health and Wellness at Knoxville Catholic) break down how they hydrate to enhance performance, recovery, and safety. Learn more about The Right Stuff: https://therightstuff-usa.com/
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.












