Matt Ryder, Director of Athletics for Maine South (Ill.) High School shares his candid reflection on the challenges of leadership in a new environment. Looking back to his first year on the job in 2020, he highlights the struggle between wanting to be liked and staying true to his intuition.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.












