When Brian Moore took over as Athletic Director at Parkdale High School, they needed a new logo. What came next was a full rebrand of the school, unifying its presence in the community.
Without the daily pressure of games, supervision, and in-season demands, summer offers a unique opportunity to take care of fundamental tasks that ensure the year ahead runs smoothly.
Being a district-wide athletic director comes with unique challenges and responsibilities compared to managing a single school.
Athletic Director Gerardo Jauregui’s journey at Lyford ISD, supporting athletics through strategic planning, hands-on leadership, and a relentless commitment to student-athletes.
Focusing on leadership, team culture, and athlete development provides a clear, values-based rubric that captures what really matters in high school sports.
Pewaukee High School AD Jeff Behrens presents six strategies for developing and incorporating core principles into athletic programs.
Foster student growth beyond the scoreboard by developing purposeful team cultures, empowering captains, and shaping future leaders through sports.
Creative ways to support every student-athlete — even when budgets are tight.
Explore Erin Hume’s journey as the Athletic Director at Colfax-Mingo High School, nurturing an environment that promotes student-athlete development.
Helping new hires align with program values is essential for sustaining excellence in high-performing athletic departments.
