Matt Ryder, Director of Athletics at Maine South (IL) High School, explains how his coaches take responsibility of fundraising efforts, bringing partial funds to the table before making big asks. This collaborative approach eases the pressure on the AD’s budget and empowers coaches to take ownership of their programs.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.
