Matt Ryder, Director of Athletics at Maine South (Ill.) High School, shares his approach to building trust with coaches. While Maine South’s football program has achieved multiple state championships, Ryder emphasizes the importance of focusing on expectations that go beyond winning. Ryder explains his philosophy of nurturing relationships with all athletes and encouraging coaches to care about their athletes as individuals. This approach fosters a supportive, balanced environment where both players and coaches feel valued beyond their wins and losses.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.
