Rick Muellenberg, Principal at Bangor High/Middle School (WI), shares how his school went from lifting in hallways to building a custom-branded, high-performance weight room that reflects the pride and identity of the Bangor community. What began as a safety concern turned into a game-changing referendum, driven by leadership, vision, and a deep belief in the role of athletics and strength training in education. With Matrix Fitness’ intentional school branding, every detail was designed to inspire student-athletes and celebrate Bangor Pride.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.
