Brian Moore, Supervisor for Interscholastic Athletics at Prince George’s County Public Schools (MD), shares his journey from head coach to athletic director to overseeing one of the largest school districts in the country. With 26 high schools and 40 middle schools under his leadership, Moore shares how his mindset had to shift from tunnel vision to broad, district-wide vision.
Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.
